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Keap vs Insightly CRM Reviews & Pricing In 2025


Disclosure: We may earn commissions if you shop through the links below.

Last Updated: May 22, 2025

Want to know if Keap or Insightly CRM is the better or cheaper CRM software?

We compare them below on over 150 different metrics to help you make the right decision.

 

Keap vs Insightly CRM Reviews

KeapInsightly CRM
Trustpilot Rating2.43.2
Number of Trustpilot Reviews4626
iPhone App Rating4.54.4
Number of iPhone App Reviews1,700276
Android App Rating3.14
Number of Android App Reviews2241,490

Sources

  • https://www.trustpilot.com/review/keap.com
  • https://www.trustpilot.com/review/insightly.com
  • https://apps.apple.com/us/app/keap/id1421097870
  • https://apps.apple.com/us/app/insightly-crm/id563017797
  • https://play.google.com/store/apps/details?id=com.infusionsoft.mobile.nimo&hl=en_US&gl=US
  • https://play.google.com/store/apps/details?id=com.insightly.droid&hl=en_US&gl=US

Keap vs Insightly CRM Pricing

KeapInsightly CRM
Free PlanNoNo
Free Plan LimitsNANA
Free TrialYesYes
Free Trial Length14 day14 day
Cheapest Plan NameProPlus
Cheapest Plan Cost Per Month$299$49
Mid Priced Plan NameMaxProfessional
Mid Priced Plan Cost Per Month$299$49
Top Plan NameUltimateEnterprise
Top Plan Cost Per Month$359$99

Keap vs Insightly CRM Features

Keap Pro vs Insightly CRM Plus

Keap ProInsightly CRM Plus
  • Email marketing
  • Marketing, sales & workflow automation
  • Lead capture & automated follow-up
  • Lead & client management (CRM)
  • Pipeline
  • Quotes, invoices & payments
  • Landing pages & online sales
  • Text marketing (U.S.)*
  • Dedicated phone line (U.S. & Canada)
  • Appointments
  • Automated, customized emails
  • 100s of emails & pages templates
  • Marketing & Service integration
  • Pre-built business dashboards

Keap Max vs Insightly CRM Professional

Keap MaxInsightly CRM Professional
  • Email marketing
  • Marketing, sales & workflow automation
  • Lead capture & automated follow-up
  • Lead & client management (CRM)
  • Pipeline
  • Quotes, invoices & payments
  • Landing pages & online sales
  • Text marketing (U.S.)*
  • Dedicated phone line (U.S. & Canada)
  • Appointments
  • Advanced lead optimization
  • Enhanced landing pages & sales tools
  • Ecommerce tools
  • Advanced reporting
  • Automated, customized emails
  • 100s of emails & pages templates
  • Marketing & Service integration
  • Pre-built business dashboards
  • Lead assignment and routing
  • Schedule outbound emails
  • Custom page layouts

Keap Ultimate vs Insightly CRM Enterprise

Keap UltimateInsightly CRM Enterprise
  • Email marketing
  • Marketing, sales & workflow automation
  • Lead capture & automated follow-up
  • Lead & client management (CRM)
  • Pipeline
  • Quotes, invoices & payments
  • Landing pages & online sales
  • Text marketing (U.S.)*
  • Dedicated phone line (U.S. & Canada)
  • Appointments
  • Advanced lead optimization
  • Enhanced landing pages & sales tools
  • Ecommerce tools
  • Advanced reporting
  • Premium CRM & sales management
  • Advanced marketing & sales tools
  • Custom user access controls
  • Affiliate management & collaboration
  • Advanced reporting
  • Automated, customized emails
  • 100s of emails & pages templates
  • Marketing & Service integration
  • Pre-built business dashboards
  • Lead assignment and routing
  • Schedule outbound emails
  • Custom page layouts
  • Custom apps
  • Products, pricebooks, and quotes
  • Comprehensive audit logging

Keap vs Insightly CRM Integrations

KeapInsightly CRM
  • Zapier
  • PlusThis
  • AppointmentCore
  • Jotform
  • Leadpages
  • Instapage
  • Typeform
  • Optinmonster
  • ScheduleOnce
  • Graphly
  • ADP Workforce Now
  • Asana
  • BambooHR
  • Calendly
  • DocuSign
  • Jira
  • Magento
  • Shopify
  • Slack
  • WooCommerce

* Please note that the list above may not be complete please check each company’s website for a complete list.

Other Included Features

KeapInsightly CRM
APIYesYes
Outlook IntegrationYesYes
Gmail IntegrationYesYes
QuickBooks IntegrationNoYes
Shopify IntegrationNoYes
WordPress IntegrationYesYes
Mailchimp IntegrationNoYes
WhatsApp integrationNoNo
Facebook IntegrationNoYes
LinkedIn IntegrationNoYes
Twitter/X IntegrationNoYes
Google Calendar IntegrationNoYes
Excel IntegrationNoYes
Office 365 IntegrationNoYes
Google Sheets IntegrationNoYes
Xero IntegrationNoYes
Notion IntegrationNoNo
Asana IntegrationNoYes
Trello IntegrationNoYes
Zapier IntegrationYesYes
InvoicingYesNo
Marketing AutomationYesYes
Email MarketingYesYes
SMS & Text MessagingYesNo
Project ManagementNoYes
AINoNo
Voip & Telephony IntegrationNoNo
DialerNoNo
Contract ManagementNoYes
Inventory ManagementYesNo
QuotingYesYes
Drip MarketingYesNo
Customer PortalNoNo
Appointment SchedulingYesYes
Workflow Automation & ManagementYesYes
ERPNoNo
Order ManagementYesNo
Ticketing SystemNoNo
Call RecordingNoNo
Call TrackingNoNo
Task ManagementYesYes
Paypal & Payment ProcessingYesYes
Document ManagementNoYes
Shared InboxNoNo
Create Landing PagesYesNo
Chat FunctionYesYes
Website BuilderYesNo
Help DeskYesYes
GPS TrackingNoNo
Loyalty ProgramNoNo
Cloud StorageNoYes
Document StorageNoYes
MappingYesNo

Keap vs Insightly CRM Industry Specific CRM Solutions

The following comparison looks at whether or not Keap or Insightly CRM have dedicated landing pages explaining how their CRM software could be used for each industry.

KeapInsightly CRM
Accountants & Accounting FirmsYesNo
Architects & Architecture FirmsNoNo
Automotive IndustryNoNo
Banks & BankingNoNo
Call CentersNoNo
Car & Auto DealershipsNoNo
Charity & Non-profitYesNo
ChurchesYesNo
Cleaners & Cleaning BusinessesNoNo
CoachesYesNo
Consultants & Consulting FirmsYesYes
ConstructionNoYes
ContractorsNoYes
Co-workingNoNo
Credit UnionsNoNo
Customer ServiceNoNo
DentistsNoNo
DoctorsNoYes
EcommerceNoYes
Email MarketingYesYes
Electricians & Electrical ContractorsNoNo
Engineers & Engineering FirmsNoYes
Event ManagementNoNo
Field ServiceNoNo
Financial Advisors & ServicesYesYes
Freight Brokers & ForwardersNoNo
Government & Public SectorNoNo
Graphic Designers & CreativesNoNo
GymsYesNo
Healthcare ProvidersYesYes
Hotels & HospitalityNoNo
HVACNoNo
Insurance AgentsYesYes
Investment BankingNoNo
LandscapersNoNo
Lawyers & Law FirmsYesYes
LogisticsNoNo
ManufacturingNoYes
MarketingYesYes
Mortgage Brokers & Loan OfficesYesNo
Movers & Moving CompaniesNoNo
MuseumsNoNo
Personal TrainersNoNo
PhotographersYesNo
PlumbersNoNo
Political CampaignsNoNo
Private EquityNoNo
Professional ServicesYesYes
Property ManagementNoNo
Real EstateYesYes
Recruiting & Recruitment AgenciesNoNo
RestaurantsNoNo
RetailNoNo
Roofers & RoofingNoNo
SaaSNoYes
SchoolsNoNo
Senior LivingNoNo
Solar BusinessesNoYes
Sports TeamsNoNo
Staffing AgenciesNoNo
TelemarketingNoNo
TherapistsNoNo
Tour OperatorsNoNo
Travel AgentsNoYes
Universities, College & Higher EducationNoNo
Web DesignersYesNo
Wholesalers & DistributorsYesNo

Keap vs Insightly CRM Pros & Cons

Keap Pros

  • Lead capture & automated follow-up
  • All-in-One Solution
  • Tagging customers to segment
Insightly CRM Pros

  • Automate workflows, emails, tasks and reports
  • Appropriate for All CRM Proficiency Levels
  • Excellent integration
Keap Cons

  • Limited Email Design Options
  • Limited text campaign size
  • Platform Speed
Insightly CRM Cons

  • Customization Complexity
  • Learning Curve
  • Search feature needs improvement

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