The table below shows a quick price comparison of all the Property Management CRM system solutions that we’ve researched:
Company name | Starting price | Free trial length |
---|---|---|
Salesforce | $25 | 30 day |
Zoho CRM | $20 | 15 day |
Freshsales | Free plan available then $11 | 21 day |
Hubspot CRM | Free plan available | Free plan available |
Pipedrive | $24 | 14 day |
Monday.com | $15 | 14 day |
Quickbase | $35 | 30 day |
ClickUp | Free plan available then $7 | No trial available |
Creatio | Not stated | 14 day |
Knock CRM | Not stated | 14 day |
Entrata | Not stated | No trial available |
LeadSimple | $99 | 14 day |
Rent Dynamics | Not stated | No trial available |
MRI Software | $55 | 14 day |
DoorLoop | $29.50 | No trial available |
*The prices in the table above (where available) come directly from each company’s website and were accurate at the time of writing. Since then, those prices may have changed.
We’ve listed the results of our CRM systems research and the features of each company’s product in a bit more detail below. You’ll be able to see the benefits of their service and some general information about the company as well.
*companies are ranked in no particular order.
1. Salesforce
- They offer real estate management software for property management which includes CRM functionality.
- It helps property managers connect with their tenants more effectively by utilizing CRM tools.
- They offer dedicated software that is cloud-based and can be accessed remotely.
- It centralizes your data on a secure platform which reduces the risk of it being lost or misplaced.
- They include a built-in client portal to provide a way for tenants to communicate with you and seek support.
- It incorporates all channels of communication including email, phone, live chat and more.
- You can automate processes and utilize AI to reduce admin tasks and assist with the next steps.
- It can be integrated with other apps and tools to extend its capabilities.
- They provide in-built analytics that allows you to gain insights about your properties and tenants to help optimize your property management business.
- A 30-day free trial of the software is available to sample what it can offer.
Website: https://www.salesforce.com/ap/hub/crm/real-estate-management-software/
2. Zoho CRM
- Offers real estate CRM software that aids property management for real estate agents, real estate developers and brokerage firms.
- They provide an all-in-one CRM platform tailored to your business needs with complete customization.
- It helps you manage your relationship with buyers, sellers, brokers, agents, developers and financial institutions.
- The CRM can manage a range of tasks including incoming requests and preparing quotes as well as offer a self-service portal to connect sellers and buyers.
- They provide the ability to handle your end-to-end process management.
- It offers omnichannel communication management including capture and built-in campaigns such as email drip campaigns and set up automated responses.
- They provide project management tools to help you track all ongoing projects.
- It offers third-party integrations and APIs to increase your productivity.
- They provide reports and analytics that can help you make data-driven decisions.
- Offers a 15-day free trial of the CRM and a demo of the software.
Website: https://www.zoho.com/crm/solutions/real-estate/
3. Freshsales
- They offer a comprehensive CRM that can be used by property management companies to manage sales and relationships.
- The CRM can be customized to meet your needs whether you are an independent or large company.
- It provides a unified view of all your customers across all touchpoints and organizes your leads.
- It can assist you in building sales pipelines that can nurture your relationships and accelerate your growth.
- You can utilize AI to find potential customers and manage simple tasks so that you can work smarter.
- You can manage and track all your deals across all stages and it offers a Kanban view to see your deals visually.
- They provide custom dashboards to enable you to track leads and monitor your revenue.
- It can be integrated with over 100 third-party apps that are available on the Freshsales marketplace.
- The CRM has a user-friendly interface and simplified setup to get you up and running quickly.
- A free plan is available for up to three users and they also offer a 21-day free trial.
Website: https://www.freshworks.com/crm/industries/real-estate/
4. HubSpot
- Offers a CRM that caters for property management companies with an all-in-one platform.
- They offer an easy-to-use platform that brings together all your customer information in one place.
- It is designed to help you communicate with your customers more effectively.
- The CRM can revolutionize your workflows to streamline your processes and make your operations more efficient.
- It provides email management capabilities including sending and responding to emails.
- They also provide social media tools and SEO tools to aid your marketing efforts.
- It offers marketing automation to reduce admin tasks and save time.
- You can gain valuable insights about your business, customers and marketing through analytics.
- It enables you to connect with over 1,500 tools and apps to extend its functionality.
- They offer a free plan for up to five users which could be used to trial the software.
Website: https://www.hubspot.com/case-studies/apm-property-management-apm
5. Pipedrive
- They offer a CRM for property management that helps to organize sales processes and manage client relationships more efficiently.
- It is designed to support land, residential, commercial and industrial properties.
- The CRM helps you to create pipelines to manage your properties, investors and buyers.
- You can utilize the CRM to prioritize your opportunities and monitor the progress of the opportunities.
- It enables you to track all your digital conversations with clients and add notes to the client records.
- You can access key information to support your client meetings and to deliver a personalized service.
- It offers automatic messages, reminders and other email marketing capabilities to aid in nurturing leads, running drip campaigns and follow-up activities.
- The CRM is accessible through your mobile phone to allow you to work from anywhere.
- It offers an in-depth analysis of your tasks and activities to allow you to make informed decisions.
- Offers a 14-day free trial of the CRM so you can see more about it.
Website: https://www.pipedrive.com/en/industries/real-estate-crm
6. Monday.com
- Offers a CRM that caters for property management companies with teams of any size.
- It has been designed to be a customizable platform that aids your teams and staff in collaborating more effectively.
- You can tailor the CRM with editable deal stages, add columns and manage multiple pipelines.
- The CRM can help you to streamline your workflows to manage your tenants and properties more efficiently.
- It can assist you in tracking your property maintenance and monitoring your vacancies.
- You can automate communications with tenants, guests, leads and maintenance teams all in one place.
- It can support you in screening applications and handling leases.
- They provide a comprehensive dashboard which gives reports and insights on your finances, vacancies and conversion rates.
- It can seamlessly integrate with the tools that you use regularly and you can access the CRM through a mobile app.
- A 14-day free trial of CRM is available so you can sample the software before committing.
Website: https://monday.com/blog/crm-and-sales/crm-for-property-management/
7. Quickbase
- They offer software that can help manage properties and real estate projects.
- It is designed to help keep property portfolios organized and give you insight.
- The software requires no code and it offers customizable tools to match your needs.
- With the centralized database, your team members can access the information they need with real-time information wherever they are.
- You can streamline your communications to reduce administrative tasks.
- It can help you to evaluate and select real estate opportunities across new and existing locations.
- The software can manage your documentation including leases, property agreements, contracts and project data.
- They provide personalized dashboards and reports to give you real-time information about your properties and tenants.
- It can be integrated and synchronized with a range of tools and apps.
- They offer a 14-day free trial and a demo of the software.
Website: https://www.quickbase.com/solutions/real-estate-portfolio-software
8. ClickUp
- Offers CRM software for property management that can help streamline operations.
- It is a customizable system that is designed to organize your tenant information, track maintenance and schedule viewings.
- The centralized platform can increase efficiency and aid you in delivering improved tenant satisfaction.
- It can automate tasks such as assigning tasks at each stage of your pipeline, trigger updates and switch priorities for your team.
- You can store all your customer data including documents, add links for tasks and automate rent reminders.
- It can manage your leads, prioritize and nurture them through the sales process.
- The CRM enables you to track your tenant interactions and helps you communicate more effectively with them.
- It can also be integrated with property listing websites so that you can market your properties seamlessly.
- You can produce insightful reports and metrics from the CRM including rental income, occupancy rates, maintenance costs and tenant satisfaction scores.
- They offer a free plan for personal use only that could be used for a trial of the CRM.
Website: https://clickup.com/features/crm/property-management
9. Creatio
- They offer a CRM that caters for property management companies that supports lead management and handling tenants.
- It is an integrated solution offering sales, marketing and service automation on a single unified platform.
- The CRM can support you in a range of tasks including lease and maintenance management, contract management and tenant communications.
- The software is customizable with no coding requirements and an intuitive interface.
- They provide a customer portal to aid your tenants with transparent interactions.
- It offers customizable workflows to tailor it to your processes and create efficiencies.
- The CRM enables you to manage all your tenant communications and store interactions.
- You can integrate it with over 700 third-party apps and connectors to extend its capabilities.
- They provide robust reporting and analytics that can help track your performance and assist you in optimizing your operations.
- A 14-day free trial is available of the software for you to see what it can offer you.
Website: https://www.creatio.com/glossary/crm-property-management
10. Knock CRM
- They claim to offer the most powerful CRM which caters for property management companies.
- It is designed to help you modernize your front office and create efficiencies whilst optimizing your team’s performance.
- The CRM provides automation to help both your team and clients with self-scheduling capabilities.
- It offers customized emails that can be set up to deliver follow-up emails automatically.
- They provide intelligent to-do lists for your teams to help prioritize activities.
- It offers a Knockbot chatbot that can assist with handling your leads.
- The CRM can integrate with your teams’ calendars so you can book and edit property tours and meetings.
- They provide an intuitive dashboard for your teams to access information and easily find client details.
- Reports and metrics are available which can help you to understand your marketing effectiveness.
- Offers a 14-day free trial of the CRM to enable you to explore what it can offer as well as providing a demo of the software.
Website: https://www.knockcrm.com/crm/
11. Entrata
- Offers CRM software for property management professionals that provides the tools you need to create great experiences.
- It is designed to assist you in managing your prospects, leads and residents in a single platform.
- The CRM can help you to convert and retain your customers more easily.
- It can assist by tracking leads more effectively so that they aren’t missed.
- You can automate your email marketing and create efficiencies whilst nurturing leads and communicating with residents.
- It can also aid with chat and text functionalities to help you stay connected with residents and prospective residents.
- The CRM can assist you in identifying the leads that are more likely to convert and prioritize them.
- It can be integrated with all your marketing tools to bring all your data together.
- The CRM helps you to manage and analyze your data through visual dashboards to see what marketing is working and assist with making smarter decisions.
- They offer a personalized demo of the software so you can learn more about it.
Website: https://docs.entrata.com/crm
12. LeadSimple
- They offer a dedicated CRM for property managers and real estate professionals.
- It provides a CRM, workflow management and shared inbox.
- The CRM can help streamline your sales processes and automate your lead follow-up.
- It stores all your customer data and leads to enable you to communicate and monitor them more effectively.
- You can increase conversion rates by nurturing cold and lost leads.
- It assists with managing your communications with a shared inbox integrated with the CRM to aid fast responses and team collaboration.
- You can automate admin tasks such as emails, text messages, production of documents, triggering next steps and more to help you save time.
- The CRM can help forecast and measure your marketing performance.
- You can access analytics to aid you with tracking progress and making decisions.
- A 14-day free trial and a demo is available to enable you
Website: https://www.leadsimple.com/
13. Rent Dynamics
- Offers a CRM that caters for property management with leasing software and lead management tools.
- It is designed to be user-friendly but also continuously evolving to meet demand.
- The CRM provides a flexible user experience with integrated features to deliver a platform that caters for property leasers.
- It provides email marketing support with a range of email templates.
- They enable you to automate your follow-up activities to reduce admin.
- It offers a streamlined dashboard that is easy to use for your teams to identify information and actions.
- The CRM can assist you in prioritizing actions and communications with both prospects and residents.
- It also offers lead tracking, automated messaging, resident portal and personalized surveys.
- The CRM provides actionable insights from your data which can aid decision-making and track your marketing efforts.
- You can request a demo of the CRM to learn more about it.
Website: https://rentdynamics.com/platform/multifamily-crm/
14. MRI Software
- They offer CRM software for real estate and property management which can help automate key processes.
- It can assist with streamlining your processes to increase your operational efficiency and profitability.
- They provide advanced technologies to provide digital optimization with sophisticated software solutions.
- It helps you to manage your lead generation and cultivate these leads.
- They provide property list integration to aid you in managing your properties more effectively.
- It offers client communications tools to assist you in handling all communications.
- You can also track leases and manage property maintenance including handling maintenance requests.
- It provides financial reporting with insightful and actionable information about your tenants and prospects.
- The CRM can be integrated with other software and is a secure platform for your data.
- They offer a 14-day free trial of the software.
Website: https://www.mrisoftware.com/au/blog/crm-integration-for-real-estate/
15. DoorLoop
- Offers property management CRM software to assist with managing tenants, owners and vendors.
- They claim to be the highest-rated property management software.
- It supports your whole application process and tracks their progress through each step.
- The CRM stores all your contact details so that they are easily accessible to all of your team members.
- They provide a tenant portal and an owner portal to assist you and your tenants/owners in completing tasks.
- The CRM also assists with additional services including tenant screening and rent collection.
- They provide a marketing funnel to help you track all of your prospects and ensure none get lost.
- You can set up follow-up tasks to stay on top of all of your activities.
- It can be integrated with other programs and thousands of apps so that data can be shared easily and eliminate double data entry.
- You can book a demo of the CRM to see what the software can offer.