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Thryv vs Apptivo Reviews & Pricing In 2025


Disclosure: We may earn commissions if you shop through the links below.

Last Updated: May 22, 2025

Want to know if Thryv or Apptivo is the better or cheaper CRM software?

We compare them below on over 150 different metrics to help you make the right decision.

 

Thryv vs Apptivo Reviews

ThryvApptivo
Trustpilot Rating2.52.6
Number of Trustpilot Reviews2056
iPhone App Rating2.93.2
Number of iPhone App Reviews747
Android App Rating2.33.8
Number of Android App Reviews10163

Sources

  • https://www.trustpilot.com/review/thryv.com
  • https://www.trustpilot.com/review/www.apptivo.com
  • https://apps.apple.com/us/app/thryv-command-center/id1672665968
  • https://apps.apple.com/us/app/apptivo-all-in-one/id1278180903
  • https://play.google.com/store/apps/details?id=com.thryv.thryvcommandcenter&hl=en_US&gl=US
  • https://play.google.com/store/apps/details?id=com.apptivo.apptivobase&hl=en_US&gl=US

Thryv vs Apptivo Pricing

ThryvApptivo
Free PlanNoNo
Free Plan LimitsNANA
Free TrialYesYes
Free Trial Length14 day30 day
Cheapest Plan NamePlusLite
Cheapest Plan Cost Per Month$349$30
Mid Priced Plan NameProfessionalPremium
Mid Priced Plan Cost Per Month$349$30
Top Plan NameUnlimitedUltimate
Top Plan Cost Per Month$499$50

Thryv vs Apptivo Features

Thryv Plus vs Apptivo Lite

Thryv PlusApptivo Lite
  • CRM
  • Calendar & Appointments
  • Secure Client Portal
  • Estimates & Invoices
  • Payment Processing
  • Local Online Listings
  • Social Media Management
  • 20 GB File Storage
  • Email & SMS Marketing Messages (Up to 5,000 messages)
  • 18 Apps
  • 100 Custom Fields Per App
  • 25 Workflows
  • 8 Custom Dashboards
  • 3rd Party Service Integration
  • 24×7 Support

Thryv Professional vs Apptivo Premium

Thryv ProfessionalApptivo Premium
  • CRM
  • Calendar & Appointments
  • Secure Client Portal
  • Estimates & Invoices
  • Payment Processing
  • Local Online Listings
  • Social Media Management
  • AI-powered social caption generator
  • 50 GB File Storage
  • Professional Website
  • (Up to 15 pages)
  • Email & SMS Marketing Messages (Up to 10,000 messages)
  • 46 Apps
  • 250 Custom Fields Per App
  • 75 Workflows
  • 25 Custom Dashboards
  • 3rd Party Service Integration
  • 24×7 Support

Thryv Unlimited vs Apptivo Ultimate

Thryv UnlimitedApptivo Ultimate
  • CRM
  • Calendar & Appointments
  • Secure Client Portal
  • Estimates & Invoices
  • Payment Processing
  • Local Online Listings
  • Social Media Management
  • Thryv-Generated social content
  • Unlimited File Storage
  • Professional Website
  • (Up to 15 pages)
  • Email & SMS Marketing Messages (Unlimited)
  • 57 Apps
  • 350 Custom Fields Per App
  • 150 Workflows
  • 50 Custom Dashboards
  • 3rd Party Service Integration
  • 24×7 Support

Thryv vs Apptivo Integrations

ThryvApptivo
  • Xero
  • Insightly
  • Stripe
  • Square
  • Constant Contact
  • Mailchimp
  • Lendio
  • Jotform
  • Zapier
  • Clover
  • Google Workspace
  • PayPal
  • Slack
  • Dropbox
  • Microsoft 365
  • WordPress
  • OneDrive
  • Stripe
  • Xero
  • QuickBooks

* Please note that the list above may not be complete please check each company’s website for a complete list.

Other Included Features

ThryvApptivo
APIYesYes
Outlook IntegrationNoYes
Gmail IntegrationNoYes
QuickBooks IntegrationYesYes
Shopify IntegrationYesNo
WordPress IntegrationNoYes
Mailchimp IntegrationYesNo
WhatsApp integrationNoNo
Facebook IntegrationNoNo
LinkedIn IntegrationNoNo
Twitter/X IntegrationNoNo
Google Calendar IntegrationNoYes
Excel IntegrationNoYes
Office 365 IntegrationNoYes
Google Sheets IntegrationYesYes
Xero IntegrationYesYes
Notion IntegrationNoNo
Asana IntegrationNoNo
Trello IntegrationNoNo
Zapier IntegrationYesYes
InvoicingYesYes
Marketing AutomationYesYes
Email MarketingYesNo
SMS & Text MessagingYesYes
Project ManagementNoNo
AIYesNo
Voip & Telephony IntegrationNoNo
DialerNoNo
Contract ManagementNoNo
Inventory ManagementNoNo
QuotingYesYes
Drip MarketingYesNo
Customer PortalYesYes
Appointment SchedulingYesYes
Workflow Automation & ManagementNoYes
ERPNoNo
Order ManagementYesNo
Ticketing SystemNoYes
Call RecordingNoNo
Call TrackingNoNo
Task ManagementNoYes
Paypal & Payment ProcessingYesYes
Document ManagementNoNo
Shared InboxNoNo
Create Landing PagesYesNo
Chat FunctionYesYes
Website BuilderYesNo
Help DeskNoYes
GPS TrackingNoNo
Loyalty ProgramNoNo
Cloud StorageYesYes
Document StorageYesYes
MappingNoYes

Thryv vs Apptivo Industry Specific CRM Solutions

The following comparison looks at whether or not Thryv or Apptivo have dedicated landing pages explaining how their CRM software could be used for each industry.

ThryvApptivo
Accountants & Accounting FirmsYesNo
Architects & Architecture FirmsNoNo
Automotive IndustryYesNo
Banks & BankingNoNo
Call CentersNoNo
Car & Auto DealershipsNot for dealerships but repair garagesNo
Charity & Non-profitYesNo
ChurchesNoNo
Cleaners & Cleaning BusinessesYesNo
CoachesNoNo
Consultants & Consulting FirmsNoNo
ConstructionNoNo
ContractorsNoNo
Co-workingNoNo
Credit UnionsNoNo
Customer ServiceNoNo
DentistsYesNo
DoctorsYesNo
EcommerceNoNo
Email MarketingYesNo
Electricians & Electrical ContractorsYesNo
Engineers & Engineering FirmsNoNo
Event ManagementNoNo
Field ServiceNoYes
Financial Advisors & ServicesNoNo
Freight Brokers & ForwardersNoNo
Government & Public SectorYesNo
Graphic Designers & CreativesNoNo
GymsYesNo
Healthcare ProvidersYesNo
Hotels & HospitalityNoYes
HVACYesNo
Insurance AgentsYesNo
Investment BankingNoNo
LandscapersYesNo
Lawyers & Law FirmsYesNo
LogisticsNoNo
ManufacturingNoYes
MarketingNoNo
Mortgage Brokers & Loan OfficesNoYes
Movers & Moving CompaniesYesNo
MuseumsNoNo
Personal TrainersYesNo
PhotographersNoNo
PlumbersYesNo
Political CampaignsNoNo
Private EquityNoNo
Professional ServicesNoNo
Property ManagementNoNo
Real EstateYesYes
Recruiting & Recruitment AgenciesNoNo
RestaurantsYesNo
RetailYesYes
Roofers & RoofingYesNo
SaaSNoNo
SchoolsNoNo
Senior LivingNoNo
Solar BusinessesNoNo
Sports TeamsNoNo
Staffing AgenciesNoNo
TelemarketingNoNo
TherapistsYesNo
Tour OperatorsNoNo
Travel AgentsNoYes
Universities, College & Higher EducationNoNo
Web DesignersNoNo
Wholesalers & DistributorsNoYes

Thryv vs Apptivo Pros & Cons

Thryv Pros

  • Provides a complete end-to-end customer experience
  • Easy to use and implement
  • Streamlined Business Operations
Apptivo Pros

  • Wide range of functionalities
  • Customization Options
  • Professional Implementation Service
Thryv Cons

  • Hard to sync all the automation
  • Too many steps to accomplish a task
  • Ineffective Task Reminder System
Apptivo Cons

  • Poor user interface
  • No refunds
  • Several bugs and a slow platform

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