Thryv vs ActiveCampaign Reviews & Pricing In 2025

Want to know if Thryv or ActiveCampaign is the better or cheaper CRM software?

We compare them below on over 150 different metrics to help you make the right decision.

Thryv vs ActiveCampaign Reviews

	Thryv	ActiveCampaign
Trustpilot Rating	2.5	3.6
Number of Trustpilot Reviews	205	831
iPhone App Rating	2.9	4.6
Number of iPhone App Reviews	7	1,000
Android App Rating	2.3	4.2
Number of Android App Reviews	10	697

Sources

• https://www.trustpilot.com/review/thryv.com
• https://www.trustpilot.com/review/activecampaign.com
• https://apps.apple.com/us/app/thryv-command-center/id1672665968
• https://apps.apple.com/us/app/activecampaign/id1239908329
• https://play.google.com/store/apps/details?id=com.thryv.thryvcommandcenter&hl=en_US&gl=US
• https://play.google.com/store/apps/details?id=com.activecampaign.androidcrm&hl=en_US&gl=US

Thryv vs ActiveCampaign Pricing

	Thryv	ActiveCampaign
Free Plan	No	No
Free Plan Limits	NA	NA
Free Trial	Yes	Yes
Free Trial Length	14 day	14 day
Cheapest Plan Name	Plus	Plus
Cheapest Plan Cost Per Month	$349	$49
Mid Priced Plan Name	Professional	Professional
Mid Priced Plan Cost Per Month	$349	$49
Top Plan Name	Unlimited	Enterprise
Top Plan Cost Per Month	$499	$99

Thryv vs ActiveCampaign Features

Thryv Plus vs ActiveCampaign Plus

Thryv Plus	ActiveCampaign Plus
CRM Calendar & Appointments Secure Client Portal Estimates & Invoices Payment Processing Local Online Listings Social Media Management 20 GB File Storage Email & SMS Marketing Messages (Up to 5,000 messages)	Sales Automation Personalized Chat & Email Support Lead Scoring Pipeline, Account & Deal Management Task Management & Reporting

Thryv Professional vs ActiveCampaign Professional

Thryv Professional	ActiveCampaign Professional
CRM Calendar & Appointments Secure Client Portal Estimates & Invoices Payment Processing Local Online Listings Social Media Management AI-powered social caption generator 50 GB File Storage Professional Website (Up to 15 pages) Email & SMS Marketing Messages (Up to 10,000 messages)	Sales Automation Personalized Chat & Email Support Lead Scoring Pipeline, Account & Deal Management Task Management & Reporting Sales Engagement Automation & One-to-one Email Sentiment Analysis AI Win Probability AI Facebook Lead Ads Split Automations Automations Map

Thryv Unlimited vs ActiveCampaign Enterprise

Thryv Unlimited	ActiveCampaign Enterprise
CRM Calendar & Appointments Secure Client Portal Estimates & Invoices Payment Processing Local Online Listings Social Media Management Thryv-Generated social content Unlimited File Storage Professional Website (Up to 15 pages) Email & SMS Marketing Messages (Unlimited)	Sales Automation Personalized Chat & Email Support Lead Scoring Pipeline, Account & Deal Management Task Management & Reporting Sales Engagement Automation & One-to-one Email Sentiment Analysis AI Win Probability AI Facebook Lead Ads Split Automations Automations Map Custom Reporting Custom Objects Single Sign-On HIPAA Support Uptime SLA

Thryv vs ActiveCampaign Integrations

Thryv	ActiveCampaign
Xero Insightly Stripe Square Constant Contact Mailchimp Lendio Jotform Zapier Clover	WordPress Zapier Google Analytics Shopify WooCommerce ClickFunnels Salesforce Unbounce Facebook Jira

* Please note that the list above may not be complete please check each company’s website for a complete list.

Other Included Features

	Thryv	ActiveCampaign
API	Yes	Yes
Outlook Integration	No	Yes
Gmail Integration	No	Yes
QuickBooks Integration	Yes	Yes
Shopify Integration	Yes	Yes
WordPress Integration	No	Yes
Mailchimp Integration	Yes	No
WhatsApp integration	No	Yes
Facebook Integration	No	Yes
LinkedIn Integration	No	Yes
Twitter/X Integration	No	Yes
Google Calendar Integration	No	Yes
Excel Integration	No	Yes
Office 365 Integration	No	Yes
Google Sheets Integration	Yes	Yes
Xero Integration	Yes	Yes
Notion Integration	No	No
Asana Integration	No	Yes
Trello Integration	No	Yes
Zapier Integration	Yes	Yes
Invoicing	Yes	No
Marketing Automation	Yes	Yes
Email Marketing	Yes	Yes
SMS & Text Messaging	Yes	Yes
Project Management	No	No
AI	Yes	No
Voip & Telephony Integration	No	No
Dialer	No	No
Contract Management	No	No
Inventory Management	No	No
Quoting	Yes	Yes
Drip Marketing	Yes	Yes
Customer Portal	Yes	No
Appointment Scheduling	Yes	Yes
Workflow Automation & Management	No	Yes
ERP	No	No
Order Management	Yes	No
Ticketing System	No	No
Call Recording	No	No
Call Tracking	No	Yes
Task Management	No	Yes
Paypal & Payment Processing	Yes	Yes
Document Management	No	Yes
Shared Inbox	No	No
Create Landing Pages	Yes	Yes
Chat Function	Yes	Yes
Website Builder	Yes	No
Help Desk	No	Yes
GPS Tracking	No	No
Loyalty Program	No	No
Cloud Storage	Yes	Yes
Document Storage	Yes	Yes
Mapping	No	Yes

Thryv vs ActiveCampaign Industry Specific CRM Solutions

The following comparison looks at whether or not Thryv or ActiveCampaign have dedicated landing pages explaining how their CRM software could be used for each industry.

	Thryv	ActiveCampaign
Accountants & Accounting Firms	Yes	No
Architects & Architecture Firms	No	No
Automotive Industry	Yes	No
Banks & Banking	No	No
Call Centers	No	No
Car & Auto Dealerships	Not for dealerships but repair garages	No
Charity & Non-profit	Yes	Yes
Churches	No	No
Cleaners & Cleaning Businesses	Yes	No
Coaches	No	Yes
Consultants & Consulting Firms	No	Yes
Construction	No	No
Contractors	No	No
Co-working	No	No
Credit Unions	No	No
Customer Service	No	No
Dentists	Yes	No
Doctors	Yes	No
Ecommerce	No	Yes
Email Marketing	Yes	Yes
Electricians & Electrical Contractors	Yes	No
Engineers & Engineering Firms	No	No
Event Management	No	No
Field Service	No	No
Financial Advisors & Services	No	No
Freight Brokers & Forwarders	No	No
Government & Public Sector	Yes	No
Graphic Designers & Creatives	No	No
Gyms	Yes	No
Healthcare Providers	Yes	Yes
Hotels & Hospitality	No	Yes
HVAC	Yes	No
Insurance Agents	Yes	No
Investment Banking	No	No
Landscapers	Yes	No
Lawyers & Law Firms	Yes	No
Logistics	No	No
Manufacturing	No	No
Marketing	No	No
Mortgage Brokers & Loan Offices	No	No
Movers & Moving Companies	Yes	No
Museums	No	Yes
Personal Trainers	Yes	No
Photographers	No	No
Plumbers	Yes	No
Political Campaigns	No	No
Private Equity	No	No
Professional Services	No	No
Property Management	No	No
Real Estate	Yes	Yes
Recruiting & Recruitment Agencies	No	No
Restaurants	Yes	Yes
Retail	Yes	Yes
Roofers & Roofing	Yes	No
SaaS	No	No
Schools	No	No
Senior Living	No	No
Solar Businesses	No	No
Sports Teams	No	No
Staffing Agencies	No	No
Telemarketing	No	No
Therapists	Yes	No
Tour Operators	No	Yes
Travel Agents	No	Yes
Universities, College & Higher Education	No	Yes
Web Designers	No	No
Wholesalers & Distributors	No	No

Thryv vs ActiveCampaign Pros & Cons

Thryv Pros Provides a complete end-to-end customer experience Easy to use and implement Streamlined Business Operations	ActiveCampaign Pros All-in-one sales and marketing platform Top-notch analytics and reporting Extremely powerful automation
Thryv Cons Hard to sync all the automation Too many steps to accomplish a task Ineffective Task Reminder System	ActiveCampaign Cons No free plan Basic templates in terms of design Steeper learning curve

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