Salesforce vs Act! Reviews & Pricing In 2025

Want to know if Salesforce or Act! is the better or cheaper CRM software?

We compare them below on over 150 different metrics to help you make the right decision.

Salesforce vs Act! Reviews

	Salesforce	Act!
Trustpilot Rating	4.3	4.2
Number of Trustpilot Reviews	412	10
iPhone App Rating	4.7	2.3
Number of iPhone App Reviews	298,700	37
Android App Rating	3.8	2.4
Number of Android App Reviews	47,300	72

Sources

• https://www.trustpilot.com/review/salesforce.com
• https://www.trustpilot.com/review/www.act.com
• https://apps.apple.com/us/app/salesforce/id404249815
• https://apps.apple.com/us/app/act-companion/id1167654821
• https://play.google.com/store/apps/details?id=com.salesforce.chatter&hl=en_US&gl=US
• https://play.google.com/store/apps/details?id=com.act.companion&hl=en_US&gl=US

Salesforce vs Act! Pricing

	Salesforce	Act!
Free Plan	No	No
Free Plan Limits	NA	NA
Free Trial	Yes	Yes
Free Trial Length	30 day	14 day
Cheapest Plan Name	Starter Suite	Act! Premium Cloud
Cheapest Plan Cost Per Month	$165	Not Listed
Mid Priced Plan Name	Enterprise	NA
Mid Priced Plan Cost Per Month	$165	Not Listed
Top Plan Name	Einstein 1 Sales	Act! Premium Desktop
Top Plan Cost Per Month	$500	$37.50

Salesforce vs Act! Features

Salesforce Starter Suite vs Act! Act! Premium Cloud

Salesforce Starter Suite	Act! Act! Premium Cloud
Simplified Setup & Onboarding Lead, Account, Contact & Opportunity Management Email Integration & Automated Activity Capture Account, Contact, Lead, and Opportunity Management	Immediate, browser-based access World-class, secure hosting Automatic updates and backups Optional desktop sync Expert technical support

Salesforce Enterprise vs Act! NA

Salesforce Enterprise	Act! NA
Everything in Professional plus Advanced Pipeline Management & Deal Insights Territory Management & Planning Workflow & Approvals Automation Account, Contact, Lead, and Opportunity Management Advanced Forecast & Pipeline Management	NA

Salesforce Einstein 1 Sales vs Act! Act! Premium Desktop

Salesforce Einstein 1 Sales

Act! Act! Premium Desktop

Everything in Unlimited plus Einstein Copilot powered by Generative AI Performance Management, Sales Programs, and Team Collaboration with Slack Connect and unify all data with Data Cloud and Revenue Intelligence Account, Contact, Lead, and Opportunity Management Advanced Forecast & Pipeline Management Sales Engagement & Conversation Intelligence Premier Success Plan Generative AI Unified Data Sales Planning, Programs & Collaboration

Networked and offline access Self-managed security Complete control of updates Compatibility w/desktop add-ons Expert technical support

Salesforce vs Act! Integrations

Salesforce	Act!
G Suite Slack Quickbooks MailChimp LinkedIn Docusign JIRA HelloSign CodeScience ActiveCampaign	Slack Eventbrite SurveyMonkey Shopify BigCommerce Facebook Freshdesk Zendesk QuickBooks Xero

* Please note that the list above may not be complete please check each company’s website for a complete list.

Other Included Features

	Salesforce	Act!
API	Yes	Yes
Outlook Integration	Yes	Yes
Gmail Integration	Yes	Yes
QuickBooks Integration	Yes	Yes
Shopify Integration	No	Yes
WordPress Integration	Yes	No
Mailchimp Integration	Yes	No
WhatsApp integration	Yes	No
Facebook Integration	No	Yes
LinkedIn Integration	Yes	Yes
Twitter/X Integration	No	Yes
Google Calendar Integration	Yes	Yes
Excel Integration	Yes	Yes
Office 365 Integration	Yes	Yes
Google Sheets Integration	Yes	Yes
Xero Integration	Yes	Yes
Notion Integration	No	No
Asana Integration	Yes	No
Trello Integration	Yes	No
Zapier Integration	Yes	Yes
Invoicing	No	No
Marketing Automation	Yes	Yes
Email Marketing	Yes	Yes
SMS & Text Messaging	No	Yes
Project Management	Yes	No
AI	Yes	No
Voip & Telephony Integration	No	No
Dialer	Yes	No
Contract Management	Yes	Yes
Inventory Management	No	No
Quoting	Yes	Yes
Drip Marketing	No	Yes
Customer Portal	No	No
Appointment Scheduling	Yes	Yes
Workflow Automation & Management	Yes	Yes
ERP	No	No
Order Management	Yes	No
Ticketing System	No	No
Call Recording	Yes	No
Call Tracking	Yes	No
Task Management	Yes	Yes
Paypal & Payment Processing	Yes	No
Document Management	Yes	Yes
Shared Inbox	No	No
Create Landing Pages	Yes	Yes
Chat Function	Yes	Yes
Website Builder	No	No
Help Desk	Yes	Yes
GPS Tracking	No	No
Loyalty Program	No	No
Cloud Storage	Yes	Yes
Document Storage	Yes	Yes
Mapping	No	Yes

Salesforce vs Act! Industry Specific CRM Solutions

The following comparison looks at whether or not Salesforce or Act! have dedicated landing pages explaining how their CRM software could be used for each industry.

	Salesforce	Act!
Accountants & Accounting Firms	Yes	No
Architects & Architecture Firms	No	No
Automotive Industry	Yes	No
Banks & Banking	No	No
Call Centers	Yes	No
Car & Auto Dealerships	Yes	No
Charity & Non-profit	Yes	No
Churches	No	No
Cleaners & Cleaning Businesses	No	No
Coaches	No	No
Consultants & Consulting Firms	Yes	No
Construction	Yes	No
Contractors	Yes	No
Co-working	No	No
Credit Unions	No	No
Customer Service	Yes	No
Dentists	Yes	No
Doctors	Yes	No
Ecommerce	Yes	No
Email Marketing	Yes	Yes
Electricians & Electrical Contractors	No	No
Engineers & Engineering Firms	Yes	Yes
Event Management	No	No
Field Service	Yes	No
Financial Advisors & Services	Yes	No
Freight Brokers & Forwarders	Yes	No
Government & Public Sector	Yes	No
Graphic Designers & Creatives	No	No
Gyms	No	No
Healthcare Providers	Yes	No
Hotels & Hospitality	Yes	No
HVAC	No	No
Insurance Agents	Yes	No
Investment Banking	Yes	Yes
Landscapers	Yes	No
Lawyers & Law Firms	Yes	No
Logistics	Yes	No
Manufacturing	Yes	No
Marketing	No	No
Mortgage Brokers & Loan Offices	Yes	No
Movers & Moving Companies	No	No
Museums	No	No
Personal Trainers	No	No
Photographers	No	No
Plumbers	No	No
Political Campaigns	No	No
Private Equity	No	No
Professional Services	Yes	No
Property Management	Yes	No
Real Estate	No	No
Recruiting & Recruitment Agencies	Yes	No
Restaurants	Yes	No
Retail	Yes	No
Roofers & Roofing	No	No
SaaS	Yes	No
Schools	Yes	No
Senior Living	Yes	No
Solar Businesses	Yes	No
Sports Teams	No	No
Staffing Agencies	Yes	No
Telemarketing	No	No
Therapists	Yes	No
Tour Operators	Yes	No
Travel Agents	Yes	No
Universities, College & Higher Education	Yes	No
Web Designers	No	No
Wholesalers & Distributors	Yes	No

Salesforce vs Act! Pros & Cons

Salesforce Pros Free 30-day trial Lead management Best customer relationship management tool	Act! Pros Good marketing automation workflow builder Excellent Sales Pipeline Tracking Robust contact management
Salesforce Cons No free plan The two factor authentication can be complicated Very difficult to set up and customize	Act! Cons Dated user interface Email integration requires an external email client Limited access to analytics

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